The top 10 brands on TikTok Shop in Europe, country by country
The briefing
Original studies on Amazon, TikTok Shop and retail pricing. Close reads of the industry reports everyone quotes and few finish. Long-form analysis of marketplaces, ad channels and AI shopping, with straight recommendations from people who work with them every day.
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Joined by 25,000+ e-commerce professionals from Cdiscount, Sephora, Wolfcraft, Damart, Royal Canin & more
Resources & insights
Expert insights, market data and practical resources to help you understand what’s changing, identify new opportunities and make better decisions across your e-commerce strategy.
Guide
Case Study
21/10/2026
1 min read
How Muemue Manages 19 Marketplace Connections Across 7 Countries with Just One Person
Guide
Webinar
08/09/2026
1 min read
Amazon in France and Spain: Who beats the giant, and who loses?
Guide
Case Study
29/07/2026
1 min read
L'Oréal Luxe Case Study: +32% Conversion on Google Shopping
Marketing channels
31/08/2026
6 min read
The top 10 brands on TikTok Shop in Europe, country by country
Marketing channels
15/07/2026
5 min read
GEO for brands: how to get found in LLMs?
E-commerce in Europe
13/07/2026
7 min read
TikTok Shop Europe, Q2 2026: €500m across four markets
Marketing channels
10/07/2026
2 min read
ChatGPT Ads are coming to Europe
Marketing channels
09/07/2026
4 min read
ChatGPT Ads: first results are in
E-commerce in Europe
27/05/2026
4 min read
Live commerce in Europe: one channel is carrying the market
E-commerce in Europe
04/05/2026
19 min read
Top 50 Shops on TikTok Shop in Europe (April 2026)
Marketing channels
03/04/2026
6 min read
The "comeback" of Social Commerce?
Google Shopping
26/03/2026
3 min read
Is ChatGPT the New Google Shopping?
Marketing channels
06/02/2026
5 min read
What is Upscrolled? Everything You Need to Know
Marketing channels
02/02/2026
3 min read
TikTok Shop: Bestsellers in January 2026 in Europe
Marketing channels
20/01/2026
3 min read
Haul & Unboxing Index 2025: Top Brands on TikTok & Instagram