Lengow now supports Google AI Commerce
The briefing
Original studies on Amazon, TikTok Shop and retail pricing. Close reads of the industry reports everyone quotes and few finish. Long-form analysis of marketplaces, ad channels and AI shopping, with straight recommendations from people who work with them every day.
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Joined by 25,000+ e-commerce professionals from Cdiscount, Sephora, Wolfcraft, Damart, Royal Canin & more
Marketplaces
07/07/2026
2 min read
Lengow now supports Google AI Commerce
Price Intelligence
30/06/2026
4 min read
Same product, different price: how online retailers are fragmenting price perception
Marketplaces
25/06/2026
4 min read
TikTok Shop France: the first analysis of the Beauty & Personal Care market
Marketplaces
22/06/2026
5 min read
Amazon Spain: why summer categories are reshaping marketplace competition
Resources & insights
Expert insights, market data and practical resources to help you understand what’s changing, identify new opportunities and make better decisions across your e-commerce strategy.
Marketing channels
31/08/2026
6 min read
The top 10 brands on TikTok Shop in Europe, country by country
Marketing channels
15/07/2026
5 min read
GEO for brands: how to get found in LLMs?
E-commerce in Europe
13/07/2026
7 min read
TikTok Shop Europe, Q2 2026: €500m across four markets
Marketing channels
10/07/2026
2 min read
ChatGPT Ads are coming to Europe
Marketing channels
09/07/2026
4 min read
ChatGPT Ads: first results are in
E-commerce in Europe
27/05/2026
4 min read
Live commerce in Europe: one channel is carrying the market
E-commerce in Europe
04/05/2026
19 min read
Top 50 Shops on TikTok Shop in Europe (April 2026)
Marketing channels
03/04/2026
6 min read
The "comeback" of Social Commerce?
Google Shopping
26/03/2026
3 min read
Is ChatGPT the New Google Shopping?
Marketing channels
06/02/2026
5 min read
What is Upscrolled? Everything You Need to Know
Marketing channels
02/02/2026
3 min read
TikTok Shop: Bestsellers in January 2026 in Europe
Marketing channels
20/01/2026
3 min read
Haul & Unboxing Index 2025: Top Brands on TikTok & Instagram