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The briefing
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Original studies on Amazon, TikTok Shop and retail pricing. Close reads of the industry reports everyone quotes and few finish. Long-form analysis of marketplaces, ad channels and AI shopping, with straight recommendations from people who work with them every day.
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Resources & insights
Turn e-commerce complexity into smarter decisions
Expert insights, market data and practical resources to help you understand what’s changing, identify new opportunities and make better decisions across your e-commerce strategy.
All articles
TikTok Shop Europe, Q2 2026: €500m across four markets
Top retailers across Europe ranked - France, Spain, Poland, Austria
Live commerce in Europe: one channel is carrying the market
Top 50 Shops on TikTok Shop in Europe (April 2026)
IKEA Welcomes Decathlon: Is Shop-in-Shop the Future of Retail?
Who is Winning the Logistics War in Europe?
Temu's Localization Strategy in Europe
What is Whatnot? Everything you need to know
Temu vs SHEIN vs JoyBuy: Three Chinese Players Disrupting Europe
How to Sell Online in Europe: Expert Guide to Succeed
Retrospective 2024: Key Figures of E-commerce in France
Lengow at VTEX Connect Europe: The Future of Digital Commerce
