Marketing channels
ChatGPT Ads and advertising on GenAI Search Engines: what you need to know
Advertising on generative AI-based search engines (GenAI) marks a new era in digital marketing. After two decades dominated by traditional…
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Marketing channels
Advertising on generative AI-based search engines (GenAI) marks a new era in digital marketing. After two decades dominated by traditional…
22/05/25
6'
Marketing channels
Before buying anything, we compare. We hesitate. And more and more often, we end up typing the product name followed…
30/06/25
8'
Marketing channels
To sell or not to sell on TikTok? That remains a question many brands ask themselves. But here’s what you…
03/02/25
7'
E-commerce Trends
What’s going on in e-commerce? A lot. If 2024 was the year brands got comfortable with marketplaces, AI tools, and…
11/07/25
8'
Marketing channels
Consumers interact with brands through multiple channels, including online, in-store, and mobile apps. More than 90% of consumers expect a…
04/04/25
5'