Lengow Day 2021: Join the Marketing path!
16/09/21
3'
Are you ready for the world’s first digital e-commerce game show? On the agenda for October 7th, 2021: you get to choose! Are you more into Marketplaces or Marketing? Pick your path and tune into the Lengow Day conference with tailored content for your business objectives!
🔹 A quick review – What is Lengow Day: Game Show Edition?
This year, Lengow Day is bringing the fun to e-commerce conferences – we invented an e-commerce quiz to keep you entertained.
This means that we will have amazing speakers at the conference, expert consulting rooms, and 1-1 meetings for you to book; but also, fun and quirky e-commerce questions! (And prizes, too!) During the main conference stream of Lengow Day, our wonderful TV game show host Sophie will pose some questions for you to submit answers.
Think you’re an e-commerce expert? We’ll see about that on October 7th.
🔹 What can I expect from the Marketing path?
New advertising channels are emerging and the latest marketing trends need to be observed. Now is the time to try out new strategies! Inform your marketing plan with case studies from major brands and retailers this October 7th. You won’t regret it!
Get ready for some truly engaging and knowledge-packed sessions, because this year we invited key e-commerce players for you to learn from, including Facebook, Snapchat, Clarins, Decathlon, Luxottica, and many more!
🔹 What are some of the sessions for the day? Who are the speakers/brands present?
The Marketing path will feature thought-provoking keynotes and roundtable discussions, such as:
- The Snapchat generation: Shopping through a new lens with Aissatou Diallo, Retail Lead at Snap Inc.
- Leverage live commerce for your business by following case studies from Spockee’s France & Southern Europe COO, Olivier Carrette and clients Decathlon and Micromania
- Clarins case study: Developing international visibility via Facebook and Instagram with Fanny Cussac, Head of Performance Marketing Europe at Clarins and Violane Gressier, Global Head of Industry & Luxury at Facebook
- How the marketing search budget shifts from Google to Amazon with Founder & CEO of Retail4Brands, Lawrence Taylor and Anders Hjorth of Innovell
And many more you won’t want to miss!
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