Founded in 1999, Allegro is the most popular marketplace and e-commerce platform in Poland, offering a wide range of products and services to consumers and businesses alike. With its user-friendly interface and extensive product catalog, Allegro has become the go-to destination for online shopping in Poland and is the most trusted consumer brand in the country.
Let’s take a closer look at how brands and retailers can sell on this unmissable marketplace in Europe.
The numbers and statistics around Poland’s most popular marketplace Allegro are impressive:
Facts and figures aside, why should brands and retailers include Allegro in their marketplace strategy? Three reasons why the Allegro marketplace can be a valuable platform for businesses:
Whether you’re a small business just starting out, or a larger brand looking to expand your online presence, Allegro can be a valuable platform to consider in your cross-border e-commerce strategy.
Here are a few important aspects you should know before selling on Allegro:
Poland is one of the fastest-growing e-commerce markets in Europe with a revenue of $14.9 billion in 2021, placing it just behind Switzerland. According to projections, the annual growth rate (CAGR) of revenue for the period between 2022 and 2027 is expected to be 15.32%, resulting in a projected market volume of $28.64 billion by 2027 (Statista).
By submitting this form you authorize Lengow to process your data for the purpose of sending you Lengow newsletters . You have the right to access, rectify and delete this data, to oppose its processing, to limit its use, to render it portable and to define the guidelines relating to its fate in the event of death. You can exercise these rights at any time by writing to email@example.com
We've outlined eight steps that you, as an ecommerce or marketplace manager must understand and implement to cut through the…
Emerging under the vast umbrella of PDD Holdings Inc., Temu has skyrocketed in popularity as a shopping sensation from China…
The rise of Generative AI has transformed many industries, including e-commerce. With the ability to generate new content such as…
As we witness the growth of e-commerce, a concurrent evolution is unfolding - the rise of niche marketplaces. These specialized…
In today's fast-paced digital world, e-commerce companies are constantly seeking new and innovative ways to improve their online advertising efforts.…