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Blog > Price Intelligence

NetRivals Featured in the 2025 Pricing Software Guide

Written by Adrian Gmelch

16/10/25

3'

Price Intelligence

We’re proud to share that NetRivals by Lengow has been selected as one of the key solutions in the newly released Pricing Software Guide 2025, published by The Pricing Club. This recognition places NetRivals among the most impactful pricing and price intelligence tools on the market today, highlighting our continued commitment to empowering brands and retailers with data-driven competitive insights.

A Recognized Name in Price Intelligence

The guide, curated by The Pricing Club, offers a comprehensive benchmark of software vendors in the pricing space, with a strong focus on transparency, market relevance, and objective data collection. Out of hundreds of pricing software options, only 22 vendors made it to the final shortlist, including established players and innovative newcomers.

NetRivals is featured in the “E-Commerce” / Generalist category, proving its versatility across B2C and B2B retail use cases. The placement is a testament to the solution’s robust capabilities in pricing intelligence, automation, and strategic decision-making.

NetRivals x Pricing Software Guide

How the Selection Was Made

The Pricing Software Guide 2025 is not a pay-to-play report. Vendors did not pay to be listed, instead, they were carefully chosen based on strict criteria:

  • International scope (90% of featured vendors have global reach)

  • Good reputation based on feedback from 7,000+ pricing professionals

  • Use-case diversity, covering a wide range of industries

  • A healthy mix of established leaders and up-and-coming tools

Data collection involved direct input from vendors via detailed questionnaires, enabling The Pricing Club to present an apples-to-apples comparison of features, strengths, and specialties.

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What Makes NetRivals Stand Out?

NetRivals is a comprehensive price intelligence and competitive monitoring platform that helps brands and retailers make better pricing decisions across channels and markets.

Key features include:

  • Real-time Price Monitoring: Track competitors’ prices across thousands of e-commerce sites and marketplaces.

  • Dynamic Pricing Rules: Automate your pricing strategy with business rules that adapt to market fluctuations.

  • Product Matching: Leverage advanced matching technology to compare exact or similar products across different sellers.

  • Visual Analytics Dashboards: Make sense of market trends and pricing opportunities with clear, actionable data.

Being featured in the Pricing Software Guide 2025 is a great milestone for NetRivals and a recognition of the impact it has on businesses striving for pricing excellence. It also reflects our growing footprint across Europe and beyond, helping brands stay competitive in an increasingly dynamic digital marketplace.

We’re excited about what lies ahead and remain committed to building solutions that help our customers win the price war, smartly and strategically.

Adrian Gmelch

Adrian Gmelch is a tech and e-commerce enthusiast. He initially worked for an international PR agency in Paris for large tech companies before joining Lengow's international field marketing & content team.

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