3 reasons #LengowDay Paris 2015 will be an ecommerce world tour


2015 is considered by online retail experts to be the breakout year for cross-border ecommerce. As illustrated in recent thought pieces by Lengow CEO Mickaël Froger published by Ecommerce News EU and Open to Export, the opportunities for selling internationally are there for the taking this year.

With that said, the Lengow team is making sure that the 2015 version of  Lengow Ecommerce Day Paris is keeping pace with upcoming industry trends. As the big day (June 2) approaches, let’s take a closer look at some of the world-renowned guests who will be joining as keynote speakers and jury members for #LengowDay and its international Startup Spotlight contest.

Alibaba Appearance

This global ecommerce giant launched by Chinese entrepreneur Jack Ma in 1999 needs no introduction. Especially after their September 2014 IPO which made US history due to being the largest IPO for any company from any country. For those who are still not familiar with this multi-faceted ecommerce conglomerate, the following articles on the Lengow Blog serve as thorough previews of Alibaba’s keynote at Lengow Ecommerce Day Paris (by Head of Tmall Global Europe Shaoming Yang)—Alibaba’s first appearance at an ecommerce event in France.

Tmall plans to grow its marketplace globally in 2015

Year of Yandex

One of the key features of the Lengow SaaS solution is opening the doors for merchants to sell their products in regions they haven’t reached yet. So it’s only right that after Lengow’s April 2015 partnership with Russian ecommerce leader Yandex.Market, one of its leaders (Head of Yandex.Market Services Pavel Aleshin) flies in to Paris from Moscow to share exclusive insight on ecommerce opportunities in Russia this year.

Lengow offers Russian ecommerce opportunities through integrating Yandex.Market

Alven Capital Analysis

The Startup Spotlight contest jury will feature leaders in the startup community, such as a partner at a VC firm (Jeremy Uzan of Alven Capital) who has helped grow some of the most innovative startups to emerge in recent years. Some have been featured in articles on the Lengow Blog (such as Birchbox and Algolia), the Lengow Hub (such as Mention; also known for its excellent blog) or both (Algolia).

Startups from all over the world who want to showcase their products to people at the forefront of the European startup community, such as Uzan, have until April 26 to apply for Startup Spotlight.

Elias Jabbe

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