08/04/21
2'
Design-Bestseller.de was founded as an online shop by Mathes in Aachen, in 2011. A furniture store with a long tradition, Design Bestseller has over 100 years of experience. The store is now present in the DACH region, France and BeNeLux. In order to boost sales outside Germany, the company turned to Lengow to develop an online sales strategy on European marketplaces. More than 20,000 items are now listed on 7 marketplaces in 2 countries.
Design Bestseller was looking for quick access to new markets, including France. The solution was seen as distribution on online marketplaces, which usually enjoy a good reputation among consumers in the respective countries.
However, each marketplace has different technical and catalog requirements, so they were looking for a reliable partner who could help in this area. In this case, Design Bestseller found Lengow to be the most suitable as a central, clear and flexible platform with a large selection of marketplaces, especially French ones.
After the rapid connection of the Design-Bestseller store system to Lengow, the online store was able to significantly reduce the personnel and communication effort that the integration of a new marketplace usually entails. Several marketplaces were connected quickly and the performance of the products could be tested.
The Average Order Value (AOV) on the connected marketplaces has significantly improved and tests on other channels in other countries are promising. In total, more than 1,000 marketplace orders with a high-value shopping cart were counted.
Geoffroy DicksonOn Lengow, we connect quickly to new channels, particularly marketplaces, and test them with great flexibility. The sales development is strong, and we have already performed some initial testing with the Dutch marketplace, Bol.com, which has shown great promise.
Head of Intern. Business Development, Design-Bestseller.de
Download the full Success Story to learn more about Design Bestseller’s European marketplace strategy with Lengow!
Design Bestseller increases sales with Lengow on European online marke…
Learn moreYour e-commerce library
How to Maximise Revenue on Marketplaces
Learn moreGrow your Amazon sales using A+ pages
Learn moreMaisons du Monde Case Study
Learn moreBy submitting this form you authorize Lengow to process your data for the purpose of sending you Lengow newsletters . You have the right to access, rectify and delete this data, to oppose its processing, to limit its use, to render it portable and to define the guidelines relating to its fate in the event of death. You can exercise these rights at any time by writing to dpo@lengow.com
Marketplaces
If you are a brand or retailer running an e-commerce business, you probably know how important it is to make…
04/05/23
4'
E-commerce in China
Over the past few weeks, a new social media app called Lemon8 has been making waves in the United States.…
17/04/23
5'
Marketplaces
Selling your products on Amazon can be a lucrative opportunity to reach a broad audience (Amazon has more than 310…
24/04/23
6'
E-commerce Trends
Artificial Intelligence (AI) has revolutionized the way companies operate, especially AI in e-commerce is worth it being mentioned. With the…
08/04/23
9'
E-commerce Trends
Knowing how your target audience shops is vital to building an effective marketing strategy. However, today shopping behaviours change as…
11/04/23
5'