Infographic: 10 Steps to Christmas Success!


Lengow is back again this year with 10 new tips for success to boost your Christmas sales!

The holiday season is underway! With Double Eleven (11.11), Black Friday, and Cyber Monday, the month of November sets the stage for the upcoming festivities, from now until Boxing Day. In search of the perfect gift, 300 million European online shoppers have turned to surfing the Internet and using social media apps on their smartphones to get the latest trends and gift inspiration. They then spend hours perusing social networks, and after finding the best value for money, the last step is to make sure the product will be delivered in time so that it’s ready at the bottom of the tree. If the product isn’t quite what the customer was expecting, to make sure it doesn’t end up being stuffed away at the bottom of the cupboard it is important to anticipate returns, and propose alternatives so that the customer re-attempts their purchase on your store.

So, without further ado – here are your 10 steps to Christmas success:





Tegan Marlow

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