PRODUCT RELEASE: Discover new marketplaces and increasingly automated INSIGHTS


The summer sales season is always an important time for business. So before that kicks off, we’d like to fill you in on the latest platform developments. We’ll also give you an overview of our new partners: in the fashion, do-it-yourself (DIY), sports… we’ve thought of everyone!

We’re proud to welcome them to our platform!


In the past few weeks, several new marketplaces have joined the Lengow platform. Present all around the world, they are eagerly waiting for your products! 

  • We are delighted to welcome Showroomprivé.com, the premiere French site in the area of online event sales in fashion. Each day, from among its 2,000 partners Showroomprivé.com presents a wide range of brands to 26 million members located in France and around the world.
  • Distribute your products on the French marketplace Bricomarché, specializing in garden and construction items, do-it-yourself, and home decoration. It’s worth noting that European merchants may sell their products on Bricomarché as long as they have a French-speaking customer service department.
  •  From now on, you can take advantage of Manor (98% brand awareness in  Switzerland); it launched its Swiss (CH) marketplace in 2021 which is available in English, German, French, and Italian.
  • For the Spanish market, the marketplace D-Padel is devoted to Padel (tennis) that has recently joined our platform. As this is quite an exclusive platform, you should contact D-Padel in advance to know if their platform is suited to your product line.

And to finish up with our look at recent partner developments: for marketplaces working with Mirakl where you already have a presence, there is now a new feature enabling you to retrieve a buyer’s email address in the form of an alias contained within order data, thus facilitating communication with respect to the delivery date and billing.  

Increasingly automated INSIGHTS

The notion of objectives was introduced in our previous Product Release: to enhance the personalization of INSIGHT, you yourself can now determine your sales objectives, which will enable us, in turn, to provide you with personalized recommendations regarding marketing channels based on your actual activities and ambitions. 

We have upgraded this page, making it easier and more intuitive for you to complete:

  • The system now features an interactive map of the world, making it possible to select the countries where you are already present and/or those where you would like to be.
  • As long as this information is contained in Lengow’s statistics, the field “annual revenue – real annual revenue” will be automatically filled in. We add 10% to the T/O to complete the “projected annual revenue” field.

We are continuing with our work to create INSIGHTS. As you know, marketplace proposals best suited to your products and the potential for revenue commensurate with those products involves an analysis of your catalog and the EAN codes contained in it. 

To maximize the chances of being recommended, during the Matching Lengow Fields step, our system provides automatic suggestions for EAN field-matching whenever the EAN is located in your catalog. This makes it possible to import your catalog more quickly and to check data to ensure proper formatting, for example, so that it is capable of being utilized. 

Remember that once matched, the main fields of your catalog will then automatically apply to each new distributor created in Lengow. EAN code-matching makes possible matched and thus directly linked quotations (prices and inventory, retrieved from catalog data) for products already existing in the marketplace. 

These business opportunities, which your team can enable directly, will save you time and resources. So help us to help you reach your goals! 

Google Sheets, a new data source

It is now possible to import your Lengow catalog directly from Google Sheets. If your product data is built in a collaborative way with your teams and thus kept on your Drive in Google Sheets, this source is accessible both as a main source and an additional source. Note that the Google Sheets file cannot exceed 10MB (this is a limit given by Google).

Your needs decide the roadmap of tomorrow

At Lengow, we consider clients to be an integral part of our product team. Therefore, your feedback is essential, for it will enable us to provide quality service useful to you—service that’s a little better every day. We take your comments seriously and are committed to actually incorporating a certain number of them into the features of our platform.  

We’d be delighted to start interacting with you at this email address. Rest assured that requests for feedback are taken into account each time you contact Lengow Support. So feel free to give us feedback regarding your use of the platform to assist us in imagining the platform of tomorrow!

Naomi Botting

Field Marketing Specialist

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