E-commerce in China

Spearheaded by China’s e-commerce giants, a new business model is emerging: Consumer to Manufacturer (C2M). Reshaping the retail industry by…

A mix of social commerce, discounted prices and gamified experience has made Pinduoduo a hit among lower-tier city and rural…

Another year running, the Global Shopping Festival attracted millions of consumers motivated by good deals and new products. 1.3 billion…

Launched in 2009 Sina Weibo today reaches more than 50% of China’s internet population with 486 million monthly active users.…

The platform TikTok, launched in 2017, is new and unmissable. Learn how to understand its codes and succeed in marketing…

WeChat’s so-called Mini Programs are applications that customers can access without leaving the platform. This means that users are no…

Live streaming emerged as early as 2005 in China, where the market is currently booming — estimated to be worth…

Chinese social networks are well ahead those of the Western world – live streaming, all-in-one solutions and QR codes connect…

China’s influencer marketing industry is well ahead of the rest of the world. The advanced functionality and integration of social…

On February 16th 2018, China will celebrate the New Year of the Dog, which means it’s the perfect time to…

Born between 1980 and 2000, millennials have become a focus point for many e-commerce players. Highly connected, they were introduced…

Lengow and Azoya have finalised a technology partnership to help online retailers distribute their products on the Chinese market. No.1…

Over the last few weeks, China has proved its mastery in a range of Olympic events. However, its prowess is…

Betty joined us in March as Lengow's first Country Manager for China. Find out more about Betty and read her…

According to a Nielsen study, more than one in two people questioned worldwide (57%) have made ​​a purchase abroad in…

In October, Bpifrance and Business France (the national agency for the internationalisation of the French economy) unveiled the 13 winning…

Expansion into international markets is initially challenging but can also be a very effective way for companies to increase revenue…

Today, millions of people will celebrate the Chinese New Year, a celebration in not only China, but in Chinese communities…

One of the most important developments in 2014 was the rise of Chinese ecommerce. If there was any doubt earlier…

Lengow is pleased to announce it has won the Best Cross-Border E-commerce Solution Award at the Cross-Border E-Commerce (Export) Conference…

Over the past couple of years, China has become a key B2C market and is expected to continue to grow…

As the eyes of the e-commerce world closely watch Alibaba Group this month while it prepares to become a publicly…