Chinese New Year: Tips to boost luxury sales in China’s booming market
As Lengow welcomes the Chinese Lunar Year of the Tiger, we share the latest trends in China's online luxury market,…
01/02/22
6'
E-commerce in China
The effects of the EU VAT reform on online retailers and initial experiences
The EU VAT reform, which took effect on 01.07.2021, has had complex, but manageable effects on online retailers. In an…
18/11/21
7'
Little Red Book, the e-commerce app based on community
Counting a community of more than 300 million consumers, Little Red Book is one of China’s most popular social shopping…
14/05/20
4'
COVID-19: What can Western e-commerce learn from China?
In every crisis there lies opportunity. SARS was a turning point for China’s e-commerce market in 2003. Today, COVID-19 is…
05/05/20
7'
5 innovative e-commerce trends from China to follow in 2020
Known for its innovative and dynamic nature, China's e-commerce market is estimated to be worth more than 1000 billion dollars…
27/02/20
5'
Consumer-to-Manufacturer: a consumer-driven manufacturing process
Spearheaded by China’s e-commerce giants, a new business model is emerging: Consumer to Manufacturer (C2M). Reshaping the retail industry by…
14/01/20
3'
Everything retailers need to know about Pinduoduo, China’s new e-commerce leader
A mix of social commerce, discounted prices and gamified experience has made Pinduoduo a hit among lower-tier city and rural…
07/01/20
4'
11.11 Global Shopping Festival: how and why do brands participate?
Another year running, the Global Shopping Festival attracted millions of consumers motivated by good deals and new products. 1.3 billion…
10/12/19
4'
Weibo: A guide to successfully market your brand in China
Launched in 2009 Sina Weibo today reaches more than 50% of China’s internet population with 486 million monthly active users.…
03/12/19
6'
[Guest post] How to successfully market your brand on TikTok
The platform TikTok, launched in 2017, is new and unmissable. Learn how to understand its codes and succeed in marketing…
07/11/19
4'
WeChat’s new functions in 2019: Mini Programs become sales channels
WeChat’s so-called Mini Programs are applications that customers can access without leaving the platform. This means that users are no…
08/08/19
4'
‘Live commerce’: a Chinese phenomenon heading for the West
Live streaming emerged as early as 2005 in China, where the market is currently booming — estimated to be worth…
06/08/19
5'
10 Chinese social platforms you need to know about
Chinese social networks are well ahead those of the Western world – live streaming, all-in-one solutions and QR codes connect…
05/06/19
7'
The future of influencer marketing is in China
China’s influencer marketing industry is well ahead of the rest of the world. The advanced functionality and integration of social…
16/05/19
11'
Expand your business in China with Tmall Global and JD Worldwide
On February 16th 2018, China will celebrate the New Year of the Dog, which means it’s the perfect time to…
23/01/18
3'
Millennials: What do they expect?
Born between 1980 and 2000, millennials have become a focus point for many e-commerce players. Highly connected, they were introduced…
09/11/17
2'
Conquer the Chinese Market with Lengow and Azoya
Lengow and Azoya have finalised a technology partnership to help online retailers distribute their products on the Chinese market. No.1…
10/11/16
2'
China: Olympic Champions, and Ecommerce Champions
Over the last few weeks, China has proved its mastery in a range of Olympic events. However, its prowess is…
22/08/16
2'
Boost your online sales this Chinese New Year
According to a Nielsen study, more than one in two people questioned worldwide (57%) have made a purchase abroad in…
01/02/16
2'
Lengow Wins Place on Acceleratech China
In October, Bpifrance and Business France (the national agency for the internationalisation of the French economy) unveiled the 13 winning…
16/11/15
2'
China: Global Ecommerce Leader
Expansion into international markets is initially challenging but can also be a very effective way for companies to increase revenue…
05/11/15
3'
Ecommerce in China: insights and best practices
Today, millions of people will celebrate the Chinese New Year, a celebration in not only China, but in Chinese communities…
19/02/15
2'
Tmall plans to grow its marketplace globally in 2015
One of the most important developments in 2014 was the rise of Chinese ecommerce. If there was any doubt earlier…
23/12/14
2'
Lengow wins Best Cross-Border E-commerce Solution Award
Lengow is pleased to announce it has won the Best Cross-Border E-commerce Solution Award at the Cross-Border E-Commerce (Export) Conference…
28/11/14
1'
Ecommerce in China grows thanks to quick delivery and mobile payment
Over the past couple of years, China has become a key B2C market and is expected to continue to grow…
23/09/14
2'
Alibaba and the nine merchants: a look at Chinese e-commerce
As the eyes of the e-commerce world closely watch Alibaba Group this month while it prepares to become a publicly…
11/09/14
2'
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E-commerce ecosystem
E-commerce strategies for luxury brands
Even before acknowledging the effects of the pandemic, the internet was the quintessential way to reach the younger generation. Yet…
08/03/22
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E-commerce ecosystem
CB Commerce Europe report: Top 500 Europe cross-border brands and retailers
In 2021, the European online cross-border market will generate €171.2 billion in revenue (excluding travel), up 17% year-over-year. The cross-border…
05/04/22
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E-commerce ecosystem
Marketplaces: Essential levers for internationalisation?
The e-commerce ecosystem knows no boundaries. Within the EU, retailers have seen record growth in cross-border online sales, led by…
23/02/22
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Marketing channels & marketplaces
Have you thought about integrating UGC into your social media ads?
Are you tired of the same old product on a white background appearing in your social media ads? Are you…
09/12/21
5'
Features & updates
Fast-tracking Nespresso’s omnichannel strategy in over 35 countries with Lengow
Find out how Nespresso fast-tracked their omnichannel strategy in over 35 countries globally with Lengow.
07/04/22
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