Unleash your social commerce potential
As a brand or retailer, you almost certainly already have a multichannel strategy, and sell via some combination of bricks-and-mortar…
As a brand or retailer, you almost certainly already have a multichannel strategy, and sell via some combination of bricks-and-mortar…
13/07/22
3'
Facebook strikes a big blow in the e-commerce sector with the launch of "Facebook Shops".
30/06/20
3'
Dynamic Ads for Retail allow players to give visibility to their in-store products and attract buyers to their stores by…
04/06/20
3'
Find out how to use Custom Labels on Facebook to ensure the success of your campaigns.
25/02/20
4'
Facebook offers a wide range of advertising options for marketers wanting to promote their products/services.
25/09/19
6'
Social networks are now an online retailer’s best friend, and they’re continually evolving to allow advertisers to target potential customers.…
19/11/18
3'
In full e-commerce flow, Facebook offers new opportunities to the social network's e-commerce advertisers with the integration of Dynamics Ads…
17/05/18
3'
Facebook advertisers can now enjoy a new Facebook advertising format, "Collection", which launched at the end of March. Mobile takes…
16/05/17
3'
In an ecommerce world brimming with possibilities, one thing is certain: retaining customers is much more cost effective than acquiring…
11/04/17
4'
As the first signs of Spring begin to appear, consumers are starting to hunt for their ideal summer holiday destinations.…
21/03/17
4'
Long considered to be a more expensive option, the organic sector has since taken off with its attractive prices and…
02/02/17
2'
Social networks have become a fully-fledged marketing channel in e-commerce. Facebook started advertising very early on and then moved on…
05/01/17
4'
Facebook is always upping the game with their ecommerce features. As well as releasing their new in-store advertising format, Dynamic…
14/10/16
2'
A little while ago, we told you about the Local Inventory Ads from Google. Last week, it was Facebook's turn…
10/10/16
3'
With over a billion active users each day, of which 46% visit the site when shopping online, Facebook decided to…
26/07/16
3'
In 2015, Facebook strengthened its role in the e-commerce sector with their Facebook Dynamic Ads service. Since its launch, this…
11/07/16
1'
With more than 1.65 billion active monthly users and 46% of its members visiting the social network when shopping online,…
21/06/16
2'
Today, over 30% of the worldwide population are active on social media. More and more people shopping online visit these…
07/06/16
1'
Bots have been around for a while, but recently, they have been subject to new experiments by a number of…
31/05/16
4'
Facebook initially revealed plans for the feature in June 2015, and has been testing it since October, but last Thursday…
01/03/16
2'
We’ve been following Facebook’s journey to becoming a social marketplace, which enables e-merchants to sell their products directly within its…
16/10/15
3'
With close to 1.5 million monthly active users worldwide, Facebook continues to add new features to stay at the top…
08/09/15
4'
This week Facebook revealed its new product ad format, Dynamic Product Ads, for retailers wanting to advertise on the networking…
20/02/15
2'
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Marketplaces
Amazon is the uncontested world leader in e-commerce. Nevertheless, standing out on Amazon is not easy. Many sellers are present…
13/03/23
3'
Marketplaces
A well-thought-out marketplace strategy that has been put through its paces is urgently needed in this increasingly complex environment.
20/10/22
10'
Google Shopping
The pandemic has had a profound impact on the way consumers shop, with the trend towards Buy Online, Pick Up…
15/02/23
4'
Price Intelligence
Inflation has been affecting global economies at an accelerating speed as prices are higher than in the previous decades in…
19/09/22
6'
E-commerce Trends
Running an e-commerce business can feel overwhelming as it requires being agile and having an eye on the recent trends…
06/03/23
13'