White paper: Succeed on Google Shopping

With its shopping platform, Google now stands out in the international e-commerce landscape. To be sure of success on Google…

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Automate your ad updates with AdWords

In a previous article, we showed you how to automate your stock management by using a Lengow feed and an…

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Automate your stock management on AdWords

Once you start using Adwords Campaigns, managing them can prove time consuming, especially when your ads’ price and stock information…

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Optimise your Google Shopping ads on mobile

Although principally targeted to desktop users, Google Shopping campaigns can also have mobile potential. In this article, we take a…

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Google Shopping’s New GTIN Requirements

Updated April 8th 2016 Several months ago, we told you about updates concerning Google Shopping's Product Inventory. Now, there is…

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Discover Google Shopping’s latest developments

Learn all about Google Shopping’s 2015 developments and start preparing for next year. Explore our updated Google Shopping White Paper,…

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Google Shopping poises for September update

Google Shopping is a channel for selling products that has been been recommended by industry experts like Lengow CEO Mickael…

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Google predicts mobile commerce’s continued growth in 2015

A plethora of statistics last year pointed out how a growing number of people around the world are using their…

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15 compulsory attributes for selling on Google Shopping

In order to sell on Google Shopping, online merchants must understand the attributes that correspond to their products, so that…

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Your e-commerce library

Sell more with Google Shopping

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Our advice to improve SEO on Amazon

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Focus ecommerce: Beauty sector

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